Introduction

We need a decentralized video advertising platform to ensure a strong, stable, and fair profit channel for publishers and advertisers, and at the same time unify the fragmented workflow of industry middlemen, exchanges, networks, and distributors, restoring what should have been a very Simple links, like a handshake between advertisers and publishers.

NP's patented content distribution model will forever change the way the Internet works. This is a brand new hyperlink inspired by many years of use and practical experience of hyperlinks in the global domain. The patent achieves the goal of providing users and publishers with unmatched convenience, practicality and simplicity while improving upon its stark limitations.

NP builds a distributed system that records the time each user watches an advertisement through the tracking technology of its embedded layer. Advertisers reward publishers, advertisers and users in the form of NP coins based on the viewing time of advertisements.

In this way, NP properly incentivizes and compensates both users and publishers, and intelligently delivers video advertisements through the world's first NLP consensus layer, while securitizing user data through smart contracts.

NP's mission is to enable people to quickly find the essence of the video without being a part of the crazy profit-seeking online world. In this crazy profit-seeking online world, Internet life is to accumulate data for users, and in the process No compensation is provided to users. We all know that the internet runs on advertising revenue, with the most revenue coming from user-relevant advertising. To our detriment, however, there has never been a way to avoid the invasive tracking of user data that fuels the trading, trafficking, disclosure, and exploitation of these targeted advertising needs. The NP team found a way to solve this decades-long conundrum, and we've been working ever since to make our solution a reality. We believe that by incentivizing all parties, we can make the online advertising ecosystem relevant and profitable. Through our approach, people are no longer forced to give up their privacy, and are rewarded for their attention to help the advertising industry grow. And ad publishers will unlock a whole new dimension in the video ad library that will allow them to earn far more than they do today.

NP's solution is to build an invisible embedding layer, which can be seamlessly connected to any website in the world, allowing publishers to embed small videos directly on their website text. This invisible layer embeds the video ad within any word the user is reading without taking up any precious real estate on the screen or shrinking it within a paragraph. Most importantly, NP is opening up a hidden new dimension of Internet user interfaces, using natural language processing to embed video ads behind relevant text.

This enables for the first time ad revenue to be directly tied to the text on a web page, combined with user filtering preferences, placed on top of natural language processing. Compared with the poor status quo of the advertising industry, NP's embedding layer will provide publishers with more inventory, and through the data storage of NP smart contracts, this embedding layer will also save network users from the intrusive user data that advertisers urgently need liberated. So this is the first win-win that the advertising industry has ever had.

As a distributed search engine, NP implements its queries in videos. It applies the power of blockchain, and finally promotes relevance, transparency, security, transitivity, decentralization, etc. to advertising video search. Due to the NP team's core strengths in NLP, blockchain development, Al, distributed system architecture, and network engineering, NP conceived a three-layer solution to realize this vision. We will discuss this later.

NP is uniquely delivering on this promise, not just because it has built the technology behind this technological invention, but because it has established global partnerships with the best media, including in China with Baidu Global partnerships for exclusive collaborations and deals with dozens of other companies with millions of users. All in all, thanks to NP's partners, NP can reach millions of users.

NP has also signed deals and intent-to-use statements from some of the world's biggest brands, and is featured as the No. 1 advertiser on its patent-pending embeddable layer. These advertising partners include multi-billion dollar retailers, Fortune 50 companies, and more than a dozen multinational brands. This means that NP will be profitable from the first day of launch and will deliver profits to publishers almost immediately.